Challenge coins were first used in the military as. It originally came from the United States Army Air Service at the time of World War I. These challenge coins actually go by a lot of names in the past. Some know it as military coins, unit coins, memorial coins, unit challenge coins and even commander’s coins. These challenge coins represents the team. It is not only there for simple and mere designs or just to give a little fashion to their uniforms. It meant something more than that. During the time of military, it actually stands for being a member of the team, supporting your team and even the patronage of the person wearing the pin. It is one of the most popular, special and valued symbolisms of the military that time. Most of the team, commanders and those of high position use these challenge coins, especially special and customized coins, in order to boost the morale and self esteem of their team members and units. In other cases, these challenge coins are given to those who show great courage and hard work.

These days, these challenge coins already contain the sign of the organization or it already serves as an emblem made especially for organizations, firms, enterprises or companies. Most of the employees and members of these organizations wear and carry these challenge coins as a proof of their identities and that they are actually a part of the organization the challenge coins represent. Most of the organizations, firms, enterprises and companies who make these challenge coins as a part of their organizational culture always aims for unique and one of a kind challenge coins that would surely make their identities stand out from the rest. That is why; most of them do not hesitate to pay extra expenses just so they could be able to make customized and personalized challenge coins.

Often times, they make it a point to have the challenge coins represent them in any way possible. For example, some challenge coins have the company logo or even the motto or mission and vision statements engraved on it. These coins represent teamwork and comradery which also brings unity and greater team spirit for the whole group. This is the reason why challenge coins are not only effective in the military, but they are effective for organizations, firms, enterprises or companies as well. They could also create greater teamwork among basketball teams or other team for that matter.